Social Media Case Study — Schmidt’s Country Market, Quogue, Long Island

275,000 views, shot on an iPhone

Client
Schmidt’s Country Market
Service
Social Media Marketing
Location
Quogue, NY
Period
Three months
Fresh mac and cheese poured into a steam-table tray in the kitchen at Schmidt’s Country Market in Quogue, Long Island

In a span of three months

275,000ViewsOver 275,000
3,000+LikesOver 3,000
Nearly 400Shares

“They were posting hardly anything before we took it over.” The figures are the ones we report in the video below: “we got over 275,000 views, over 3,000 likes, and nearly 400 shares in just a span of three months.”

We generated over 275,000 views for our client using iPhones and a smart content strategy. Here’s a breakdown of how we did it.

We worked with Schmidt’s, a local country market, to create high performing social media content. They were posting hardly anything before we took it over. We began just documenting behind the scenes of the amazing lunch specials and the snacks they had there. We created short form videos that made the food really stand out.

As part of this package, we handled everything from planning to filming, editing, and then scheduling the posts for them.

The results: we got over 275,000 views, over 3,000 likes, and nearly 400 shares in just a span of three months. And not to mention, we got a very happy client.

This is a great example of how social media can help a local business even when everything is just shot on an iPhone.

Watch it on Instagram

A lunch special from Schmidt’s Country Market in Quogue, Long Island: a sandwich on a brioche roll with chips, soup and iced tea

We documented what was already happening

This content didn’t work because of trends. It worked because we documented what was already happening — the food, the pace, the moments people actually notice when they’re there.

An iced latte with caramel drizzle from Mugs at Schmidt’s, the café inside Schmidt’s Country Market in Quogue, Long Island

Short, natural clips, posted consistently

We focused on short, engaging clips, kept it natural, and stayed consistent. No reinvention. No overthinking.

That approach turned everyday moments into content that performed, and that’s the difference.

Marc is excellent at what he does, He grew our follow base on instagram and TikTok significantly within the first few months, thanks for all you do Marc

Daniel Schmidt · Schmidt’s Country Market, Quogue · Google review
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Marc@outeast-marketing.com
631-875-6358
East End, Long Island, NY